With about 6 million sq ft of landmark residential and commercial projects, Diamond Group, a Kolkata based real estate business house, has firmly established itself as a trustworthy and dependable organisation in the real estate industry.

Diamond Group is a consortium of leading developers and promoters in Kolkata with over 3 decades of experience. The Group has firmly established itself as a trustworthy and dependable organization in Real Estate industry that delivers quality.

With a track record of sustained growth, customer satisfaction & innovation, the group has completed over 6 million sq. ft. of development and has another 2 - 3 million sq. ft. in the pipeline. Combining the best of design & technologies we deliver projects to suit its customers in different categories.

The pilot projects ensuring strong foundations now delivered include Lake Towers, Surya Kiran, Landmark, Park View, Diamond Heights, Diamond City West, Diamond City North, Diamond City South, Diamond Enclave, Diamond Residency, Diamond Chambers, Diamond Prestige, Diamond Arcade, Diamond Plaza and Diamond Heritage (a heritage conservation Project) which has won several awards and recognition.

We use innovation & creativity, professionalism and unique skill-sets, not only to build better, but to achieve an edge over the increasingly strong competition. We have ongoing projects in both the premium & affordable segments.

Besides Real Estate, the Promoters other business interests also lie in manufacturing of lubricants and specialised Chemicals, Coastal Shipping and manufacture of the LPG cylinders.

Mission & Vision

We have a simple philosophy to keep environmental responsibilities in mind while planning and executing projects. Our mission is to come up with projects suited to the specific requirements of the target group. We have developed commercial & office spaces, mall & retail spaces, premium & affordable housing projects along with MIG properties.

At Diamond Group, our vision is clearly defined - to provide residential and commercial development with international lifestyle facilities at an affordable price. We believe that our commitment to providing our customers with a fulfilling experience will drive our organization to achieve greater heights.

Constant innovation and creativity in business is our philosophy. At Diamond Group, we believe that upgrading our skill sets and constant research is what gives us the edge. We adopt a professional approach in all our business dealings with a strong focus on transparency and business ethics. We demand our customers' trust by consistently delivering quality construction within stipulated time periods. We are committed to delivering an experience that improves our customers' quality of life.


The Group’s focus has always been to delight customers with residential and commercial properties, beyond their expectations, and at par with international standards, at affordable prices. The Group uses innovation and creativity, professionalism and unique skill sets, not only to build better, but to achieve an edge over the increasingly strong competition. It believes that to be a truly visionary entrepreneur and play a total role in society, it is important to form powerful alliances with reputed business houses and top-of-line financial institutions.


Diamond Group has consistently incorporated modern benefits of corporate ethics, fair practices and social responsibilities. Closely following the industry dynamics, the Group has kept itself adept at evaluating current requirements. Besides, continuously modifying key responsibility areas, it aligns them to collaborative goals, which is a hallmark of the Group. Adaptation, which is the most essential module in an entrepreneurial mode of business, is the motivating principle of its HR policy. Multitasking remains its key, brand value and quality deliverables have been and will be a priority for the Group. It adheres to a functional structure where decision making is centralised and each part of the organisation is grouped according to its purpose. The Group believes that every organisation is a process and while there is a formalisation of roles and set standards of behaviour, the systems must be flexible and creative.


Diamond Group, started in 1970 by setting up a unit in Kolkata, called Asianol Lubricants Limited to manufacture specialised chemicals, greases and lubricants. In 1997, it formed Asianol Lubricants in a joint venture with a US-based corporation, Quaker Chemical Inc, one of the most renowned synthetic lubricants manufacturers of the world with plants in 18 countries. The year 2000, saw the group start Coastal Shipping in Mumbai, along with Asianol Shipping Limited. Today Asianol Shipping owns and operates 8 barges of 28000 DWT for JSW Steel.


The promoters of the group are stalwarts in their respective fields.

Shri Sheo Kumar Kajaria - Chairman

composed for the success achieved in his personal flourishing business. Articulate in negotiations with firm belief in commitments and loyalties. Soft-spoken, with clarity in head and heart. Does not believe in pomp and show. Does not pursue over-ambitions and a down-to-earth person. Speaks his mind with elan. Gives advice with confidence and conviction. Strict follower of norms set in-house as well as statutory. Believes in charity, contributes to community services and under-privileged strata of society.

His personality is focussed for the brand image of Diamond Group and its mileage.

Mr. Vivek Kajaria - Managing Director

Mr. Navin Bhartia - Managing Director

Mr. Shreyans Kajaria - Director